Every pet business started with somebody who decided to bet on themselves.
Somebody who stayed up past midnight doing the books. Who figured out payroll the hard way. Who thought about quitting and then did not.
Those are the stories Candace wants to tell in 2027, and she wants one of them to be yours.
This episode is different. No marketing strategy. No 2027 prep. No AI walkthrough. She is asking for your help, because the next season of this show is being built with you.
Here is what is shifting. More voices in the room. Longer conversations. Less “here is how to do X” and more “how did you become the person who could do it.”
Because this industry is full of these stories, and almost none of them ever get told.
WHO CANDACE IS LOOKING FOR
✅ Family business stories. Second, third, even fifth generation. Couples running it together. Siblings. The parent who handed over the keys to the kid who changed everything.
✅ Ideas and innovation. You built a service your town did not have. You made a product in your kitchen that is now on shelves across the country. You figured out a better way to run a grooming schedule, or you built the tech for it. It does not have to be new right now. It just has to be something you did.
✅ The hurdles. The lease that fell through on your dream space. The fire. The flood. The employee situation that kept you up at night. The big box that opened down the road. What knocked you down, and what got you back up.
✅ Mindset. What had to shift in your head to make the difference. What you believe now that you did not believe when you started.
You do not need to be industry famous. You do not need a giant operation. Some of the best stories come from a single location shop in a small town, or from someone who has already retired.
If you have a story and you are willing to be honest about it, you are who she is looking for.
NOMINATE SOMEONE ELSE
Some of the best people in this industry would never raise their own hand. You know at least five of them. Send us their names.
THERE IS MORE THAN A MIC IN IT
In 2027 the Pet Boss Clubhouse became an extension of this show. Guests will connect with the community there to keep answering questions, some episodes will be recorded live in front of a virtual studio audience, and you will get to meet owners working through the exact things you already survived.
This show is ranked in the top 2 percent of all podcasts globally and gets downloaded in more than 80 countries, so those relationships reach a lot further than you would think.
SPONSORSHIPS ARE OPEN FOR THE FIRST TIME
People have been asking for four years. The door is finally open for 2027.
If you are a brand or service provider who wants to be in front of independent pet business owners who are actively looking to grow, let’s talk. There are several projects in the works beyond the podcast itself, and plenty of ways to partner.
HOW TO REACH US
Email hello@petbossnation.com, message us at @petbossnation on social, or submit through askpetboss.com. Guest pitches, nominations, topic ideas, and sponsorship inquiries all welcome.
Mentioned on the show:
- All Pets Considered | Website
- Pitch yourself, nominate someone, or send a topic idea | Ask Pet Boss
- Email us directly | hello@petbossnation.com