The pet business support you need (and the track record to prove it!)
Our mission at Pet Boss Nation® is to help pet businesses transform passion into profit.
Pet Business Support No Matter Your "Niche"
Whether you’re running a thriving pet retail store (or dreaming of opening one), managing a busy grooming salon, operating a doggy daycare or boarding facility, building your pet sitting empire, or training dogs (and their humans!)–
You’ve found where you belong.
We’re not just another pet business coaching program—we’re a community where passion meets profit and “pet people” become business pros. NO generic advice. Just real, proven strategies from people who understand your niche’s daily challenges.
From fur-covered floors to cash flow woes to team-building struggles, we understand because we’ve lived it.
Pet Supply Retailer
Pet Boutique
Dog Daycare
Boarding & Kennels
Grooming Salons
Pet Bakeries
Pet Sitters
Small Manufacturers
Pet Business Support Built On These Core Values
Community > Competition
We>Me! The big box stores have deep pockets. We have something better– each other. When pet businesses share wins and wisdom, everyone grows stronger.
Integrity In Our Talk
Our decisions are guided by what's right for our community and members. Our business evolves to support YOU– the independent business owner in the pet industry.
Abundance Mindset is in– Doubting Yourself is OUT
Leave the scarcity mindset behind. There are enough pet parents for everyone. We'll help you claim your piece of this growing industry. We think big and help you do the same!
Action Over Perfection
Stop overthinking, start doing. We give you the confidence and tools to make smart decisions quickly. Because done is better than perfect and keeps you moving toward your goals.
Freedom by Design
Build a business that works for YOUR life. Whether that means more time off, bigger profits, or both– we help you create systems that deliver freedom.
Meet the Pet Business Coach Here to Support YOU
From struggling pet retail store owner to respected industry leader, Candace D’Agnolo’s journey shows what’s possible with the right support and strategies.
By age 30, she was running three brick-and-mortar pet businesses with 27 employees. But success came with a price– $400,000 in debt during the 2010 recession. She was struggling with her health, wealth, and happiness in her business, and needed a change FAST.
The turning point? Investing in mentorship!
This decision transformed her business into a multi-seven-figure operation with diverse revenue streams and allowed her a multiple seven-figure exit when she sold to industry leaders Bentley’s Pet Stuff and Destination Pet.
She is living proof that business transformation is possible.
Today, Candace is a sought-after speaker and consultant in the pet industry, sharing her hard-won wisdom at major pet industry trade shows and events. Her unique combination of real-world experience and proven success makes her a trusted voice for pet business owners ready to transform their own stories.
Meet The Pack Behind Pet Boss Nation®
Every successful business needs a strong support system, and ours is no exception! These are the pet industry experts working endlessly to support you in your business journey.
Amanda Nelson
Heather Sanders
Jolanta Smulski
Skarlet Rockwood
Maddie Shutts
Cait Mellor
Browse Programs to Support Every Pet Boss
The pet industry’s most supportive community of business owners who come together to learn from expert mentors, uplift one another, and boost their profit-producing knowledge! This is a great first step into the Pet Boss Nation® programs and allows you to experience the power of a community where you belong.
A comprehensive, proven education program for pet businesses needing help in marketing, finance, operations, sales, & more. Our unmatched resource and tool library is like getting the pet business MBA you wish existed! Great for newer, growing, and established pet business owners eager to learn and become a business-savvy Pet Boss®.
A tight-knit, focused power group for established pet business owners who want high-level strategy, support, and connections to take their business to the next level. Includes in-person retreats and monthly 1:1 times with Candace.
Private coaching sessions with Pet Boss Nation’s founder Candace D’Agnolo to get customized guidance on your specific pet business challenges and goals.
Real Support for Real Pet Bosses
Trusted by Pet Industry Leaders
Pet Boss Nation proudly partners with the best of the best in the pet industry. Together, we’re empowering pet professionals to thrive while shaping the future of the pet industry!
