Episode 113 | What It Takes To Revive A Struggling Pet Business
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What’s it like to come in and take over a struggling pet business?
Well, it’s NOT all rainbows, sunshine, and puppies all day long. THAT’S for sure.
But it IS exactly what today’s guest, Leann Dessauer, the Operations Manager of EarthWise Pet in Liberty Township, Ohio did three years ago.
Leann was invited to come in and take over the day-to-day operations of her brother’s business, and quickly found that there were a lot of foundational pieces that needed some attention.
And here she is, three years later, completely BOSSING her days and helping the business and the team thrive with her perseverance.
These aren’t just quick fads– these are shifts in the behavior of consumers and the ways of the industry that, when adapted to, can enhance your customer experience and ultimately make you more money.
In this episode, you’ll hear lessons from Leann that you might see a lot of yourself in, like:
🐾 What the nitty gritty details of your business financials can tell you, and how to work toward getting a hold of them.
🐾 How showing up in your marketing efforts can make a huge difference for your growth (and sometimes you need a little help because it’s exhausting to keep up!)
🐾 The mindset MUST haves you need to keep going and celebrating your successes along the way, no matter how small.
🐾 The realization that Leann had about one year into taking over the business, and why it’s ESSENTIAL that every business owner do this one thing to stay on track.
🐾 How making a plan, even if it’s subject to change, is so important (and the tools you can use to make one!)
🐾 And SO much more.
Leann is proof that steady progress wins the race, and when you surround yourself with the right support, the possibilities are ENDLESS. Give this one a listen to find out how you relate to Leann’s story!
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