If there’s one pet industry event you can’t afford to miss as an independent pet business in 2025, it’s SUPERZOO!
As the largest trade show of its kind in North America, this annual extravaganza is a must-attend for any independent pet business owner looking for the most innovative products and ideas to take their business to new heights. 💪
But what makes SUPERZOO so special? And how can you ensure you get the most out of your experience? Let’s dive into the details!
Why Independent Pet Business Owners Should Go to SUPERZOO
First of all, SUPERZOO is massive!
We’re talking over 350,000 square feet of exhibit space, with more than 1,100 vendors showcasing the latest products, services, and innovations.
If you want to get a pulse on the trends, technologies, and must-have items that are about to disrupt the pet industry in the best way, this is the place to be!
Beyond the bustling show floor, SUPERZOO also brings together the brightest minds and most passionate pet professionals for an incredible lineup of educational sessions, networking events, and inspiration-fueled experiences.
Whether you’re looking to improve your marketing, streamline operations, or position your brand as an industry leader, there’s a seminar, workshop, or panel discussion tailor-made for your needs.
The speakers they line up are true experts in their fields, delivering really impactful advice you won’t find anywhere else!
The ROI of Stepping Away to Attend SUPERZOO
As a busy pet business owner, the idea of taking time away from day-to-day operations to attend SUPERZOO may feel daunting.
📣 But hear us out!
Investing in your own growth and knowledge is one of the most impactful things you can do for your business.
Think about it… When was the last time you were able to truly step out of the weeds, connect with like-minded peers, and soak up new strategies, ideas, and inspiration?
For many pet entrepreneurs, the answer is “not often enough!”
But we see firsthand the impact it can have. Many of our Pet Boss Nation® community members have learned that time away at events like SUPERZOO is time well spent, and they’re more successful business owners because they prioritize it!
That’s exactly why SUPERZOO is so valuable. It gives you the chance to press pause, refuel your passion, and come back to your business with a renewed sense of purpose and direction.
Networking at SUPERZOO for Independent Pet Business Owners
Besides the can’t-miss educational sessions, SUPERZOO is a magnet for the most influential players in the pet industry. We’re talking distributors, manufacturers, innovators, and fellow independent business owners just like you!
Whether you’re looking to forge new partnerships, discover vendor relationships, or just connect with your “pack,” the networking opportunities at this show are unparalleled. In fact, even some of Pet Boss Nation’s most impactful business collaborations have come from chance encounters on the show floor!
Of course, making the most of a conference this massive requires a bit of strategic planning. That’s why we always recommend doing your homework ahead of time. Dive into the session schedule, map out your must-see exhibitors, and block off time in your calendar for those invaluable networking moments.
Beyond the Business Side of SUPERZOO
While the learning and networking elements of SUPERZOO are truly next-level, let’s not forget about the pure FUN and inspiration this tradeshow is, too!
Where else can you geek out over the latest pet tech innovations, cuddle adoptable pups, and party with your fellow Pet Bosses?
The energy and enthusiasm at this show are downright contagious. It’s the perfect antidote to the everyday grind, and a reminder of why we do what we do. 🥰
Key Details You Need to Know to Attend SUPERZOO
Alright, now that we’ve covered why SUPERZOO should be at the top of your 2025 tradeshow list, let’s get to the nitty-gritty details:
- Dates: August 13-15, 2025 (Trade Show Floor), August 12-13, 2025 (Education)
- Location: Mandalay Bay Convention Center, 3950 Las Vegas Blvd., South Las Vegas, NV 89119
- Show Floor: 350,000-square-foot area where pet professionals can connect with buyers and vendors
- New Features: Expanded show floor lounges, Retailers and Emerging Brands Networking Event, daily meetups
- Educational Programs: On-demand content, show floor talks, emerging brands stages
- Mobile App: Available for download! (Search for SUPERZOO by WPA in your app store.)
- Exhibitor Types: Emerging Brands, Live Animals, Groomer’s Marketplace, Natural & Health, Specialty & Lifestyle, Farm & Feed, International Pavilion
So what are you waiting for, Pet Boss?! The doors to register for SUPERZOO 2025 are open, and the only thing standing between you and a business-transforming experience is to click the link and claim your spot. Mark your calendars and get ready to join us in Las Vegas for the pet industry event of the year! We’ll be there, and we sure hope to see your smiling face on the show floor!
More Pet Boss Nation® resources you’ll find helpful:
📍 The Pet Professional’s Guide to Attending SUPERZOO
📍 Episode 25 of the Pet Boss Podcast- Prepping For SUPERZOO And Turning Connection Into Currency
📍 On the World Pet Association blog: “10 Tips To Maximize Your Time At Pet Industry Tradeshows”- This article was adapted from episode 11 of the Pet Boss Podcast.
