Have you gotten your November/December issue of the beloved pet industry publication, Pets+ Magazine?!
If not, you definitely need to check it out (and subscribe!) And if so, you probably noticed the plethora of useful data that Pets+ collected in their Big Survey of 2023.
In this episode, Candace is breaking ALL of the major takeaways from that survey down with none other than Pamela Mitchell, the Editor-In-Chief of Pets+ Magazine.
At the beginning of September 2023, Candace was asked by Pets+ Magazine to assist as a contributing editor with their big annual survey. The collaboration allowed her to give her expert opinion on question formatting and honest feedback on the results.
In this episode, Candace and Pamela are deep diving into:
The results recorded by nearly 500 self-verified independent pet retailers and service providers across the U. S.
Some of the best questions asked, the answers, and the deeper look at what those answers could mean (after Candace offers more context!)
Some of the pet industry trends we can expect to see in 2024 based on the respondents answers.
What pet industry professionals are most struggling with and some tips to address those issues.
And SO much more!
If you need help wrapping your head around this treasure trove of data, then this is a MUST listen episode. It’s also a GREAT way to start prepping for 2024 in your pet business based on actual recorded data and applying these insights to your own business!
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